So you’ve got your digital products ready to go—yay! 🎉 But now you need a great landing page that you can maximize for the highest revenue possible and you want to go further than just a single product landing page. Maybe you don’t just want people to download your freebie or grab one product… maybe you want to maximize the revenue from every single order.
That’s where upsells and one-time offers (OTOs) come in.
Think of it like this: someone says yes to your offer, and instead of just heading to checkout, you show them something else that makes sense for them:
👉 “Want fries with that?” 🍟 (aka a related upsell before checkout)
👉 “Special deal—today only!” (aka a one-time offer after checkout)
These extras can double—or even triple—your average order value. And when you’re selling digital products, that’s 100% pure profit.
This is the power of a great sales funnel! Hook people with your main offer then offer them a related upsell they can’t refuse then send them straight to checkout so you get the sale, THEN pop up a related one time offer that will drive home the power and maximize the effectiveness of what they’ve already purchased.
Here’s what that math could look like…
Main Offer: $47
Upsell: $27
One-time Offer: $87
Total Sale: $161
Now you see why a well crafted funnel can be your business and your bank account’s BFF!
Platforms That Handle Upsells + OTOs
Not every landing page tool can pull this off. Here are the ones I recommend if you want harness the revenue power of landing pages PLUS upsells, downsells, and one-time offers:
1. ClickFunnels 2.0
Why it works: ClickFunnels is basically built for this. You can create a funnel with a landing page → product offer → upsell → checkout → one-time offer.
Payment processing: Integrates directly with Stripe/PayPal.
Conversion design: Tons of templates designed by marketers who obsess over conversions.
Downside: It’s pricier (plans start at $81/month), but if maximizing revenue per customer is your goal, it’s worth it.
14 day free trial
2. SamCart
Why it works: SamCart was designed around high-converting checkout pages. You can add pre-checkout order bumps, post-purchase one-time offers, and upsells seamlessly.
Payment processing: Stripe, PayPal, and more—fully integrated.
Conversion design: The checkout pages look polished, and you can A/B test to see which design gets more sales.
Downside: Plans start at $79/month, and you’ll need higher tiers for all the funnel features.
7 day free trial
3. ThriveCart (one-time payment!)
Why it works: ThriveCart gives you lifetime access (no monthly fee), and includes checkout bumps, upsells, and one-time offers.
Payment processing: Stripe, PayPal, Authorize.net
Conversion design: Clean checkout pages, customizable, and mobile-friendly.
Downside: Big upfront cost (around $495–$690 lifetime), but pays off if you’re in this for the long game.
No free trial
But What If You Want It To Look Amazing Too?
Because let’s be real—nobody wants to buy from a page that looks like it was built in 2008. A good design isn’t just pretty—it builds trust and boosts conversions.
ClickFunnels: Best “done-for-you” high-converting templates. Minimal design work needed.
SamCart: Sleek, professional checkouts without needing a designer.
ThriveCart: Less flashy out of the box, but customizable with some effort.
Pro tip 👉 Even the most beautiful funnel needs a strong headline, clear call-to-action, and benefit-driven copy. Fancy fonts won’t save a page that doesn’t speak to your customer’s needs.
So, Which One Should You Choose?
On a budget but serious about growth? → ThriveCart (lifetime deal).
Want the easiest, fastest way to build high-converting upsell funnels? → ClickFunnels.
Already selling digital products/courses and want to maximize every checkout? → SamCart.
💬 Friend-to-friend: It’s not about cramming in 10 offers just because you can. The magic is in presenting the right upsell or one-time offer—the one that actually helps your customer. Do that, and you’ll not only grow your revenue, you’ll build a business that feels good on both sides. 🌸
*All of the information here is subject to change at the discretion of the businesses listed at any time, so please do your own research to verify the pricing and features of the individual products before you decide which is right for you.
**This post contains affiliate links & I earn a commission from qualifying purchases at NO additional cost to you.